NCAA Track & Field Championships boosting local economy

Angelou Economics executive vice president Matt Patton said the event is expected to inject about $38 million into Austin’s economy.

AUSTIN, Texas — Editor’s note: The video above is about the expansion of the Emma S. Barrientos Mexican American Cultural Center, and is another story in our “Boomtown” series, highlighting growth across Central Texas.

The spotlight is on Austin this week, as the nation’s best in descended on Mike Myers Stadium for the 2023 NCAA Outdoor Championships.

The University of Texas is hosting the event that welcomes teams from all around the country competing in numerous different events, ranging everywhere from 100m and 400m sprints, to javelin and discus throwing.

Angelou Economics executive vice president Matt Patton said the event is expected to bring in about $38 million to the local economy.

“Close to $9.5 million in hotel impacts, upwards of $9 million for food and drink revenue, and other entertainment is $13 million, so that’s really nice,” said Patton.

The University of South Dakota has six athletes participating. Head Coach Lucky Huber said team also brought six coaches and their families. When they haven’t been competing, they’ve been exploring Austin. And Huber has given Austin a ringing endorsement.

“We dropped a little cash down here, but it’s all part of it. Try to bring our kids out, it’s part of the experience, our kids are from all over the world and to come here and have Texas BBQ is a unique experience for them we want them to have… that’s what’s neat about a that’s place different. People are so wonderful down here,” said Huber.

Competition started on June 7 and will run until June 10.

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